ISO/TC 225 announces latest updates on research standards

Written by Nijady Balanta el 24 de October 2016

Over three days in October, working groups of the ISO Technical Committee 225 (TC 225), which has responsibility for the market, opinion and social research ISO standards,  gathered in Madrid at AENOR (Asociación Española de Normalización y Certificación), the Spanish Association for Standardisation and Certification.

Category: Panel | ISO standard | Sin categoría

We need a fair measure of online panels size

Written by Carlos Ochoa el 13 de May 2016

The ISO26362 standard for access panels –thus applicable to online panels- was born with the purpose of providing research clients more clarity on how said data sources are created and managed. This is a key goal in a digitalized environment where clients can hardly see with their own eyes how the data for their research are obtained.

Category: market research | online panels size | Panel | english blog | Sample | Sin categoría

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