Use Case

Capturing Competitor Metrics and Consumer Journeys with Behavioral Data

Capturing Competitor Metrics and Consumer Journeys with Behavioral Data

Find out how a leading marketplace with an established ecommerce platform improved their marketing and business strategies with online behavioral data.

Curious about emerging online competitors, our client sought out online behavioral data about their competition and consumers. The client needed metrics on the number of visits to competitor sites, the navigation patterns of those visitors, how they purchase and whether they compare products.

In this case study, you’ll find:

  • How behavioral data can help you navigate the comepetitve landscape of the ecommerce world.
  • How behavioral data can help you understand the path to purchase journey of your consumers.

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