Discover the latest
news and trends in market research

Subscribe to our blog and receive the latest news.

Latest news

More from Nathalie Pozo

Market research agency
Table of contents Market research agency oriented towards real decisions We are a market research agency specialized in transforming data into strategic decisions. We help companies, brands, and ...
December 29, 2025 | Nathalie Pozo
Understanding Consumer Needs in Marketing
Table of contents In marketing, understanding consumer needs is essential for designing effective strategies. These needs drive purchasing decisions and reflect the desires and expectations that ...
February 10, 2025 | Nathalie Pozo
Types of Market Research: Which Is Ideal for Your Business?
Table of contents To make informed decisions and maximize your business’s success, conducting proper market research is essential. There are various types of market research that can be used ...
November 08, 2024 | Nathalie Pozo
Types of Sampling: Which is the Most Effective in Market Research?
Table of Contents Sampling is an essential technique in market research because it allows you to gather representative information about a population without analyzing every individual. There are ...
September 04, 2024 | Nathalie Pozo
What is the Objective of a Market Study? A Detailed Analysis
Table of Contents Market studies are essential tools for companies seeking to understand their environment and make informed decisions. However, for these studies to be effective, it is crucial to ...
August 23, 2024 | Nathalie Pozo
Stages and Phases of Market Research
Have you ever wondered how to make better decisions about your products and services? The answer lies in market research. In this post, we'll dive into the fascinating world of market research, ...
August 07, 2024 | Nathalie Pozo