Marketing Intelligence for the Digital Retail

New dashboard

How has COVID-19 impacted eCommerce?

Access weekly data that will help you find out what happened with eCommerce apps and sites during the pandemia.

Check the dashboard!

Do you want to access our case studies?  See Knowledge Base!

    • Discover online sales in general and specialist retailers.
    • Get data from all sectors, brands and product categories.
    • Constant measuring of the evolution of the main KPIs for eCommerce.

All this from a high-quality panel, representative of the online population. Understand the online shopper like never before.

Data available with Netrica.

checkbox-netrica-02Ecommerce penetration by product category
checkbox-netrica-02Market share by brands, manufacturers and online retailers in each category

checkbox-netrica-02Prices by product category, brand and retailer

checkbox-netrica-02Web channels and app visits

checkbox-netrica-02Conversion funnel from traffic to sales

checkbox-netrica-023P sales analysis by categories on Amazon Marketplace
checkbox-netrica-02User loyalty to the different retailers
Datos disponibles con Netrica


Netrica by Netquest

Netrica is a proprietary tool from Netquest, an online data collector and provider, certified with ISO 20252 standard for online access panels. The data Netquest provides is not only collected following the strictest privacy standards but also engaged in an ethical investigation.

Want to know more?

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Data of real people associated with individual panelists profile that can be consulted for more information at any point.

User-centric data, based on the online behavior of individual users.

Data collected in real-time thanks to our passive measurement technology.

Datos reales, user-centric, a tiempo real, multi-dispositivo

Multi-device data: We can track access to the same user from different devices (desktop, laptop, mobile).

Data based on a sample of users selected to be a true reflection of the online population. For this, criteria of sex, age, geographical area, socioeconomic level and connection devices by country, among others, have been followed.

Clients who trust us

Key information for each type of business

Manufacturers and Brands +


Discover the key retailers for each product category and the competitive position of the different brands in each retailer.

checkbox-netrica-02Online market Share

Continuously monitor the online market share of manufacturers globally and in each of the main retailers.

checkbox-netrica-02Marketplace Sellers

Measure product sales through 3rd Party sellers

checkbox-netrica-02Category penetration and frequency

Know the evolution of online sales of the products of a category, both in penetration and in purchase frequency

checkbox-netrica-02Trademark consideration

Discover the competing brands that are considered in the moment prior to buying online.

checkbox-netrica-02Online funnel

Analyze the conversions in the funnel of the products considered, added to the cart and purchased.

checkbox-netrica-02Buyer loyalty

Find out the level of loyalty to each brand by buyers.

checkbox-netrica-02Online buyer profile

Identify the profile of online buyers for each of the brands.

checkbox-netrica-02Overlap between product categories

Access the most overlapping product categories in the same online shopping cart.


Discover the online behavior that precedes the purchase.

Retailers +


Get closer to your main competitors like never before and obtain key data to improve your business.

checkbox-netrica-02Online market share

Monitor the global market share and by categories of the main retailers.

checkbox-netrica-02Visits conversion

It measures the conversion of visits to orders in each of the retailers in the market.

checkbox-netrica-02Weight of the categories

Analyze the most relevant categories for each retailer, and their evolution over time.

checkbox-netrica-02Assortment of brands in each category

Look at the assortment of brands by retailer and the contribution of each brand to total category sales.


Access the prices of products sold by category.

checkbox-netrica-02Buyers profile

Discover the profile of online shoppers by product category in the different retailers.

checkbox-netrica-02Composition of the online shopping cart by retailer

Know the main KPIs of the online shopping cart: Average ticket, volume of units, composition by categories.

Research institutes and consulting firms +


Do you want to take an active role in the e-commerce area? You have the Netrica data at your disposal to make it possible.

Worldwide presence

We offer data from the following countries: