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April 8, 2022 | Maria García Limón

Behavioral data: High-quality data for a ...

The days when marketing experts relied only on self-reported data in their campaigns are long gone. To have high-quality data, this data is ...
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March 7, 2022 | Maria García Limón

How to select a data provider in order to ...

The market research process is difficult, and we all know that an agency researcher’s job is no walk in the park either. There are many ...
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April 30, 2021 | Ferran Savín

100 years of Market Research...and what does ...

Knowing the past enables us to understand the present better and helps us to visualise the future. It is perhaps the reason why history ...
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March 10, 2021 | Maria García Limón

What websites do our female panelists visit?

In recent years, it has become common to see millions of women around the world take to the streets on March 8 to commemorate International ...
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June 30, 2020 | Maria García Limón

DIY Tools: What advantages do they bring to ...

We’ve been too long on the Internet to deny that the DIY (Do It Yourself) tendency is more than a passing trend or fashion, it is a ...
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May 28, 2020 | Andreina De Abreu

5 advantages of the Online Focus Group

Adaptation is necessary. Is this a motto? I am not sure but what I am positive about is that it seems we hear this often. It reaches our ...
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January 21, 2020 | Maria García Limón

2020: Market Research Trends

At the beginning of every year, the biggest fashion magazines talk about the latest trends for the upcoming seasons. This year, we decided ...
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