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2020: Market Research Trends
At the beginning of every year, the biggest fashion magazines talk about the latest trends for the upcoming seasons. This year, we decided to do the same for market research. For example, we know ...
January 21, 2020 | Maria García Limón
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Predicting the installation rate of a passive measurement meter
Panel companies get data from people by offering a pretty simple deal. That is, participants, share their data with panel companies and panel companies pay them for that using one of the many ...
December 16, 2019 | Carlos Ochoa
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Is behavioral data private information?
I was very surprised when I discovered that beyond being an individual right, privacy is a fundamental right, recognized in the Universal Declaration of Human Rights of the United Nations ...
October 28, 2019 | Andreina De Abreu
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Assessing 3 popular market research reporting tools
After looking into the most popular infographic- and business intelligence reporting tools, we're turning our attention to the core of our business - market research. When it comes to visualizing ...
January 08, 2019 | Melissa Matias
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Comparing 3 popular business intelligence platforms
In the first post of this series, we evaluated three online tools for creating infographics. In that post, we noted that despite the abundance of tools available to researchers and business ...
November 20, 2018 | Melissa Matias
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Evaluating 4 online infographic reporting tools
Nowadays, there are plenty of interactive tools you can use to generate graphics and visualize data. They all have their own advantages and disadvantages that make them suitable for creating reports, ...
November 02, 2018 | Melissa Matias
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