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Predicting the installation rate of a passive measurement meter
Panel companies get data from people by offering a pretty simple deal. That is, participants, share their data with panel companies and panel companies pay them for that using one of the many ...
December 16, 2019 | Carlos Ochoa
Is behavioral data private information?
I was very surprised when I discovered that beyond being an individual right, privacy is a fundamental right, recognized in the Universal Declaration of Human Rights of the United Nations ...
October 28, 2019 | Andreina De Abreu
Assessing 3 popular market research reporting tools
After looking into the most popular infographic- and business intelligence reporting tools, we're turning our attention to the core of our business - market research. When it comes to visualizing ...
January 08, 2019 | Melissa Matias
Comparing 3 popular business intelligence platforms
In the first post of this series, we evaluated three online tools for creating infographics. In that post, we noted that despite the abundance of tools available to researchers and business ...
November 20, 2018 | Melissa Matias
Evaluating 4 online infographic reporting tools
Nowadays, there are plenty of interactive tools you can use to generate graphics and visualize data. They all have their own advantages and disadvantages that make them suitable for creating reports, ...
November 02, 2018 | Melissa Matias
Five advantages of data visualization
An effective channel for analysis and insight detection Over the past few years, data visualization has seen a massive growth in popularity, thanks to the technological innovation of dashboards and ...
October 09, 2018 | Melissa Matias