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Difference Between Market Study and Market Research
In thebusinessworld, theterms "marketstudy" and "marketresearch" are oftenusedinterchangeably. However, althoughthey are related, theyrepresentdistinctconceptswithspecificapplications and benefits. ...
July 10, 2024 | Nathalie Pozo
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How to Conduct an Effective Market Research Survey
Marketresearchsurveys are essentialtoolsforanycompanylookingtobetterunderstanditsconsumers, identifymarketopportunities, and makeinformeddecisions. In this blog post, ...
July 04, 2024 | Aldana Plati
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Omnibus Surveys: Key to Market Research Insights
Omnibus surveys are a powerful and versatile tool in the field of market research. This type of survey is characterized by its ability to include questions from multiple clients in a single ...
June 25, 2024 | Aldana Plati
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How to Conduct an Ad Hoc Research
Ad hoc researchisan invaluable toolforobtainingspecific and relevantinsightsthat can guide strategicdecisionswithin a company. Thistypeofresearchisdesignedtoaddress particular questions at a ...
June 17, 2024 | Javier Cuadros
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Essential Tools for Market Studies: Optimize Your Research with the Right Solutions
Marketstudies are an integral partofanysuccessfulbusinessstrategy. Theyprovidevaluableinformationaboutmarkettrends, consumerpreferences, and growthopportunities. However, ...
May 31, 2024 | Ferran Robla
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Leveraging First-Party Data in Research: Key Advantages
When it comes to conducting research, data is the key. But not all data is created equal. Have you ever heard of first-party data? If you want to elevate your research game, leveraging first-party ...
April 15, 2024 | Alejandra Ortiz
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