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May 5, 2017 | Isabel Montero

Driving change in the MR sector; the GRBN ...

Henry Ford once said “If everyone is moving forward together, then success takes care of itself” and we do agree with him. At Netquest, we ...
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May 5, 2017 | Joaquim Bretcha

Is Shopping Cultured?

At this year’s ESOMAR LATAM Conference in Mexico City, Lightspeed Research and Netquest jointly presented a paper entitled “Is Shopping ...
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May 2, 2017 | Vanessa Castro

Highlights from the ESOMAR LATAM Conference ...

It’s been over two weeks, but we can still hear the “Mariachi” clearly in our heads: another great ESOMAR LATAM conference has just come to ...
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February 6, 2017 | Carlos Ochoa

Non-random sampling: snowball sampling

With this post, we'll conclude our series on sampling techniques. Today we’re going to talk about the snowball sampling method. Snowball ...
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February 1, 2017 | Carlos Ochoa

Non-random sampling: quota sampling

At last, our series of posts on sampling, has reached the all-star of non-random sampling: quota sampling. This method is most often used ...
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January 30, 2017 | Carlos Ochoa

Non-random sampling: availability sampling

This post marks the second part of our series on sampling methods. This second installment will describe non-random sampling methods. ...
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January 25, 2017 | Carlos Ochoa

Random sampling: cluster sampling

With this post dedicated to cluster sampling, we conclude our first block of posts on random sampling. With our next post, we will launch ...
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