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Qualitative Research with AI | Enhance Your Insights
Table of content Qualitative Research with AI | Enhance Your Insights In an environment where data is abundant but true insights are scarce, qualitative research remains key to understanding the ...
October 21, 2025 | Aldana Plati
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How to Do Market Research for a Business
Table of content How to Do Market Research for a Business: A Step-by-Step Guide for Entrepreneurs and Brands If you're thinking about starting a new business or expanding an existing one, there's a ...
October 10, 2025 | Ferran Robla
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Market Research for a New Product Launch
Table of content Market Research for a New Product Launch: How to Validate Your Idea Before Investing You have a great idea. You know it could solve a real problem or improve your customers' lives. ...
October 06, 2025 | Aldana Plati
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“Synthetic Respondents”? Long live the survey, but with AI assistance
Table of content It’s the latest revolution that promises to change everything. The innovation that, this time, truly seems destined to end the survey: synthetic respondents. While we are still ...
September 30, 2025 | Carlos Ochoa
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Social Media Market Research
Table of content Social Media Market Research: How to Listen to Consumers Where They Really Talk Social media platforms are no longer just for entertainment. Today, they are a real-time reflection of ...
September 26, 2025 | Javier Cuadros
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Types of market research studies
Table of content Types of market research studies: which one does your brand need? In an increasingly competitive and changing environment, understanding the consumer is no longer an advantage—it's a ...
September 22, 2025 | Ferran Robla
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