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E-commerce metrics to increase your market share
Undoubtedly, the e-commerce world has become increasingly competitive in recent years. With so many buying options available, it’s vital for businesses today to use appropriate e-commerce metrics to ...
June 13, 2023 | Nicolas Kiczij
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Quality as a key factor when choosing a data provider for sampling
For market research companies, the quality of data in sampling is undeniably a crucial aspect. This makes it possible to assess whether the information collected by a data provider will fulfill its ...
August 31, 2022 | Lizbeth Estrada
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3 benefits of behavioral data to obtain quality data
One of the most effective ways to collect high-quality data, which makes it possible to learn about customers’ needs and purchasing habits, is by using behavioral data. Below, we will look at some ...
July 11, 2022 | Oscar Trigueros
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Ensure effective market studies with quality data
The market research industry has recently undergone dramatic changes. To tackle these dynamics, agency researchers (professionals who are part of companies that offer market research services to ...
April 08, 2022 | Carolina Figueroa Carvajal
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How to identify a dishonest panelist?
I confess I like cooking (although I’m starting to suspect that this is an unrequited love).
August 26, 2019 | Oriol Llauradó
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Survey quality: Why using quality controls?
On a previous post we told you about the Online Panels Mystery Shopping exercise done by our team. Let’s do a recap: our team created two fictional panelists identities and then joined 10 Online ...
July 25, 2019 | Maria García Limón
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