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MR Privacy Concerns: The Possibilities of a Panel Company
Whether you’re a marketer or a market researcher, we both have the same nagging question: What exactly are consumers doing online?
September 07, 2017 | Katie Hagan
8 reasons not to miss ESOMAR 70th Congress
When Netquest was born over 15 years ago, we didn’t think we would get this far or see the fast paced growth we’ve been experiencing. The only thing we had on our minds was the desire to make the ...
August 30, 2017 | Isabel Montero Garcés
Highlights from the ESOMAR LATAM Conference 2017
It’s been over two weeks, but we can still hear the “Mariachi” clearly in our heads: another great ESOMAR LATAM conference has just come to a close, and this time it has left us genuinely inspired. ...
May 02, 2017 | Vanessa Castro
ISO/TC 225 announces latest updates on research standards
Over three days in October, working groups of the ISO Technical Committee 225 (TC 225), which has responsibility for the market, opinion and social research ISO standards, gathered in Madrid at AENOR ...
October 24, 2016 | Nijady Balanta
Political polls’ credibility on the ropes again
It seems that the most convenient way to predict results in the politics scenario is to follow polls. But can we actually trust them? Now this has become THE awkward questioning for pollsters.
July 25, 2016 | Nijady Balanta
How to speed up market research in Latin America.
During the last 6 months, I have been honoured to be a member of the Programme Committee for the 2016 edition of theESOMAR Latin America Conference that was held in Bogota (Colombia), last 10th -12th ...
April 23, 2016 | Enric Cid